Targeted Advertising – Buying One Ad at a Time Using Saysme.tv
Used to be you needed to make major ad buys to get your message out across the country in various TV ad markets, but a new company, Saysme.tv is a first mover that could offer a game changing opportunity to small players with big aspirations. The web site bills itself as offering little guys a […]
Read PostFun Little Gimmick – Paul Dewey for President
Now here’s a fun little pass along, Dewey for President, that I was sent by my sister-in-law. Watch it once and it will show you the way to make it work for your name, or just mess with the following code — http://www.inews3.com/play.php?first=Paul&last=Dewey. Just one more way to customize/personalize a message. Clever.
Read PostAnimation Challenges Reality
Here’s a really interesting Times of London story (and a neat video) about new photo-realistic CGI computer chip technology that’s pushing computer animation into a whole new quality realm. Thanks to my cousin Phillip who spotted this one. This animation is extremely life-like. Animation used to take months to create and it never had these subtleties – […]
Read PostPay for Play: Buying Your Company Onto the Air
Over the years a number of my clients have been approached with various offers from companies to get their company or school’s ‘story‘ on the air. The ‘air’ ranged from a program, which ran on ABC’s Lifetime, to PBS programming to interstitials running on U.S. Airline programming. Prices for programming ranged from $20k to $40k […]
Read PostClever Interactive Ad
Here’s a clever interactive ad using video for T-Mobile interactive. I clicked on it because the banner ad that I spotted on the top of the MSNBC site had a guy talking on the phone — you couldn’t hear him – perhaps my impulse was to try to eavesdrop on what he was saying. […]
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