Non-Profit Program Profile

Knight Lacrosse – Riverdale Country School

Dewey Media Partners created this video profile, which tells the story of a recent Riverdale graduate, Samson Tan, and the youth sports program which he developed to teach at-risk children the sport he loves – lacrosse. Knight Lacrosse is a 501c3 Non-Profit youth lacrosse program located in Bronx, NY.

Engaging adolescents, when they might be susceptible to turn down the wrong path, to do something constructive, is a noble aim. Combining one’s passion, lacrosse in this instance, to serve a greater purpose is commendable, especially considering the age of the program’s founder.

Samson is a prime example of the transformative experience a student may have at the Riverdale Country School. Riverdale is committed to empowering lifelong learners by developing minds, building character, and creating community in order to change our world for the good.

Through some small stylized transitions, we capture the audience’s attention while not clouding the overall message. Telling a simple story is hardly ever simple, and maintaining a balance of clarity and attention is something we excel at.

Our decades of experience at deweymedia make us ideally suited to create a variety of content for our clients. This is just one of many unique videos we’ve produced for the Riverdale Country School, and while they are all aligned with the core principles of the school, every video we produce has its own distinct message to communicate. Click here to view another example of the work we’ve done for the Riverdale Country School.