Groton School – The Eighth Grade Experience – Middle School Admissions Video
The video for Groton, created by deweymedia, highlights the school’s eighth grade experience. It is one of only a handful of rigorous boarding high schools in the country which offers a comprehensive grade 8 boarding school education. This video was produced in conjunction with several others as part of a campaign to broaden Groton’s online media presence. Groton’s middle school admissions department was very pleased with the finished results.
Though these videos were created several years ago now, the Groton school continues to use them and finds them relevant. This is a testament to how important planning is with videos such as this that profile an institution and its principles. Though the students in the video have now moved on from the school to their futures, the fundamental doctrine of the school remains the same and therefor the video still portrays an accurate reflection of the school and its attitudes.
Crafting a video for your business or school should never be looked at as an expense, but rather an investment. In the best of scenarios, your video will continue to serve your needs and effectively communicate your message for years after its completion.